| Dow Jones Indexes Taps Kathleen Delaney to Lead its Marketing Efforts | | Posted Sunday, January 21, 2007 12:48:16 PM by Blog57 Team | | NEW YORK, Jan. 18, 2007 (PRIME NEWSWIRE) (PRIMEZONE) -- Dow Jones Indexes, a leading global index provider, today announced that Kathleen Delaney, 42, has been named senior director of marketing, effective immediately. Ms. Delaney has more than 15 years of marketing, product development and strategic marketing communications experience at leading information services, publishing and telecommunications companies. .... | |
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| | | (AFX UK Focus) 2007-01-17 08:48 GMT: SAP Germany marketing head says co wants more mid-sized business clients | | Posted Wednesday, January 17, 2007 2:48:15 PM by Blog57 Team | | FRANKFURT (AFX) - SAP AG's head of marketing in Germany, Ralf Strauss, told Handelsblatt the software maker wants to sell more software to mid-sized businesses in its home market. "SAP's goal is it to have about 100,000 clients by 2010," Strauss told the newspaper. "Mid-sized businesses will naturally play an important role in that." alfred.kueppers@afxnews.com amk/tw COPYRIGHT Copyright AFX News Limited 2006. All rights reserved. The copying, republication or redistribution of AFX News Content, including by framing or similar means, is expressly prohibited without the prior written consent of AFX News. AFX News and AFX Financial News Logo are registered trademarks of AFX News Limited .... | |
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| | | Merkel turns host in bid to entice foreign business chiefs | | Posted Wednesday, November 15, 2006 6:47:59 AM by Blog57 Team | | Angela Merkel, German chancellor, will become marketing manager for a day when she hosts a dinner with 100 foreign business leaders - and potential investors - at her office tonight. The chancellor, who next week will finish her first year in office, will use the occasion to champion "the appeal of Germany as a place to do business", according to officials. .... | |
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| | | SAP Names Hans-Peter Klaey to Lead Global Small and Midsize Enterprise (SME) Business Organization | | Posted Monday, November 13, 2006 2:50:54 PM by Blog57 Team | | WALLDORF, Germany, Nov. 13 /PRNewswire-FirstCall/ -- In a move to further fuel its growing business among small and midsize enterprises (SMEs), SAP AG today announced that it has appointed Hans-Peter Klaey as president of Global SME, a new organizational unit overseeing sales, marketing, operations and alignment of resources dedicated to serving small and midsize customers. The appointment provides additional managerial focus and support to SAP's SME efforts, and reflects the evolution of SAP's go-to-market model to serve customers in increasing numbers through a multi-channel approach. Klaey will report to Leo Apotheker, president, Customer Solutions and Operations, and member of the SAP AG Executive Board. Increasing its presence among small and midsize enterprises is a key driver of ongoing growth and a significant area of strategic investment for SAP.... | |
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| | | Marketing Guru Seth Godin to Speak at NY Xpo for Business -- Godin to Kick-Off Show at The WCBS / North Fork Bank Small | | Posted Saturday, November 11, 2006 10:50:46 PM by Blog57 Team | | New York, NY (PRWEB) November 8, 2006 -- Bestselling author and marketing guru Seth Godin is scheduled to speak at the first of its kind NY Xpo for Business to be held Wednesday, November 29, 2006 at the Jacob Javits Convention Center from 7:00 a.m. to 7:00 p.m. The NY Xpo for Business is expected to draw a crowd of over 15,000 Tri-State area business, community and political leaders. .... | |
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| | | NorCal BMA Presents the Secrets of ''Converting Web Site Browsers ... | | Posted Friday, November 10, 2006 12:50:27 PM by Blog57 Team | | SAN JOSE, Calif.--(BUSINESS WIRE)--Northern California Business Marketing Association (NorCal BMA) Silicon Valley's premier business-to-business (B2B) marketing organization for managers and executives, announced today its November 15th lunch program on "Converting Web Site Browsers to Buyers." Top e-marketing executives from eBay, Baynote, FathomOnline and MarketingSherpa will share secrets of online marketing success during a panel presentation from 11:30am-1:30pm. NorCal BMA is a chapter of the national Business Marketing Association, the leading association for B2B marketers and communicators. According to Maxine Bingham, vice president of Programs for NorCal BMA, "Today, 80% of business-to-business customers find new products and services through search engines. How can B2B marketers convert those searchers into customers? Our November 15 lunch panel, comprised of top e-marketing professionals, will share proven methods for online success, including search engine optimization and analytics.... | |
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| | | Neways Founders Sell Business, Head To Prison | | Posted Friday, November 10, 2006 6:52:00 AM by Blog57 Team | | The owners of a Springville-based international multilevel marketing company have sold the business just days before starting federal prison terms for tax evasion. Neways has been purchased by Golden Gate Capital, a San Francisco private equity firm, in a sale that closed Wednesday, according to James Watson, Neways vice president of human resources and organizational development. Financial terms were not disclosed. The company creates household and personal care products that are sold through private distributors. Neways employs about 1,300 people worldwide, including about 550 in Utah, and has offices in 23 countries. It was founded in 1987 by Thomas and Leslie DeeAnn Mower. The Mowers, who had each owned 50 percent of the company, divorced in July 2000. Last year, the Mowers were convicted by a jury of one count of conspiracy to defraud and six counts of tax evasion, stemming from a 2003 indictment.... | |
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| | | Are You a Business Owner or Involved in Marketing? Do You Use All Possible Marketing Strategies? | | Posted Wednesday, November 08, 2006 10:49:28 AM by Blog57 Team | | If you're a business owner or involved in marketing and have never used a press release for your marketing strategy, now is the time to start looking. A well-written, meaningful press release, kept short and to the point, has phenomenal potential to give your company exposure. Michael Iwasaki, public relations advisor with 24-7PressRelease.com, a leader in press release distribution, comments, "We've had customers receive television interviews, radio interviews, not to mention having stories appear in papers all over." Iwasaki's 24-7pressrelease.com web site allows users who submit a paid press release of $45 or greater to track their results. This is perfect for finding out how effective a press release was. Iwasaki's site will track number of headline impressions, number of views, how many times a press release was emailed (recommended) to someone, along with performing cost breakdowns per view/impression.... | |
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| | | Marketing trio launches shop with 30-plus clients on board | | Posted Monday, November 06, 2006 6:50:25 PM by Blog57 Team | | Trina Bentley, Jeanine Donofrio and Hollie Meador are well-versed in the concept of marketing. And as the trio invests thousands of dollars to establish their new design and branding business, they're counting on the fact that their best marketing tool is one they can't put a price tag on: word of mouth. Bentley, Donofrio and Meador, who have about 15 years of design and branding experience among them, recently launched Emblem Creative LLC, a branding shop offering everything from full-blown ad campaigns to Web-site creation. .... | |
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| | | SanoGene wins $50,000 in business schools' inaugural competition | | Posted Saturday, November 04, 2006 10:50:49 PM by Blog57 Team | | Marketing a patent-pending technology developed to treat incurable forms of cancer, SanoGene Therapeutics, representing the University of Illinois at Chicago, won $50,000 at the inaugural Illinois Business Schools' Plan Competition. The competition, held Wednesday in conjunction with the 2006 Midwest Venture Summit and organized by Dennis Serio of the Illinois Business and Investors Forum, featured business school students and recent alumni from UIC, DePaul University, the University of Chicago, the University of Illinois at Champaign and the Illinois Institute of Technology. It was the first time the universities collaborated on a competition of this scope. The Illinois Department of Commerce and Economic Opportunity provided the prize money to SanoGene as long as the company commits to keep its operations in Illinois for at least two years.... | |
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